October 12, 2021
Compliance Coffee Break: Marketing Mistakes and Advertising Blunders - A Refresher Course, brought to you by your Neighborhood Regulators
Presenter: Andrea Cottrell
Whether advertising online or going old-school with a TV or radio commercial, flyer or newspaper ad, federal and state regulators are watching. The Consumer Financial Protection Act (CFPA) and the Federal Trade Commission Act (FTCA) regulate marketing materials aimed at consumers. The pandemic has further heightened regulators' awareness of and propensity for punishing bad actors who seek to take advantage of consumers. Join Andrea Cottrell for this 30-minute update on regulators' current focus and a refresher on topics including:
- Social media dos and don'ts;
- Deceptive advertising during the pandemic;
- Marketing to the "reasonable consumer"; and
- Online reviews.
Registration required. All fields with an asterisk (*) are required. Registration is offered and available primarily to clients of Hudson Cook, LLP. Please register using a company email address. Attempted registrations using personal email (Gmail, Yahoo, etc.) or academic email addresses (.edu) will not be accepted or will be canceled prior to the date of the webinar, as will registrations from lawyers at law firms, government employees or reporters. After registering and being approved, registrants will receive a confirmation email containing instructions on how to log in to the webinar.